Alex's journey towards becoming a Product Strategy & GTM began with her pursuit of a Bachelor of Business Administration (BBA) degree in Management Information Systems at Temple University. Graduating Summa Cum Laude in 2020, she laid the foundation for a successful career in the tech industry.
Transition to Product Management
Alex's transition to product management became more evident during her Product Management Internship at Vitris. In this role, she gained hands-on experience in product development and management, learning the ropes of defining product requirements, conducting market research, and collaborating with cross-functional teams.
A turning point in Alex's journey was her participation in Co.Lab as a Product Manager. During this apprenticeship, she worked remotely and contributed to real-world projects. This experience allowed her to understand the end-to-end product development process, from ideation to execution. It also provided her with valuable exposure to agile methodologies and product management best practices.
💼 After 8 months of finishing Co.Lab’s Bootcamp, Alex landed her first Product role at Google
Today, as a Product Strategy & GTM at Google, Alex leverages her skills and experiences to drive product strategy and commercialization efforts. Her role involves making critical decisions about product direction, market positioning, and go-to-market strategies.
Alex's transition was marked by her diverse experiences, educational background, and pivotal participation in Co.Lab as a Product Manager. Her journey exemplifies the importance of combining analytical skills, strategic thinking, and hands-on product management experience to thrive in the tech industry. Today, as a leader at Google, Alex continues to shape the future of digital products through her expertise in product strategy and commercialization.
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